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Search Criteria

With so many purchase options available, sellers are always looking for ways to improve their product’s visibility. This includes visibility on and off eBay.

Best Match is the default sort option for eBay’s search engine. Unlike the other eBay sort options which look at a single portion of a listing (Price, Time ending, Newly Listed, etc.), Best Match sorts items based off a large number of factors.

Best Match has been engineered to help make shopping an easy and enjoyable experience for buyers. Its job is to bring buyers together with the best items from the best sellers based on the information the buyer enters into search. It does this while also trying to prevent bad buying experiences.

While search placement is important to the success of a listing, it’s not everything. By following a few best practices, sellers can not only improve their search ranking, but also increase the likelihood that their item is the one purchased.

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